Through Encanta Digital
Positioning and go-to-market for crypto teams.
FMV is the public half of the job. Through Encanta Digital I do the private half: positioning, narrative, and go-to-market for crypto and web3 teams that would rather hear the hard questions from me than from the market.
Engagements
Four ways to work together.
01
Positioning audit
A teardown of your current narrative: who it is for, what it asks the market to believe, and where the story breaks.
Output: Positioning memo, narrative gaps, sharper messaging.
02
Launch narrative sprint
Sequencing, messaging, incentive framing, and channel priorities for teams about to ship into a market that will misunderstand them by default.
Output: Launch thesis, audience map, message stack, campaign sequence.
03
Growth conversion sprint
The unglamorous work after the announcement effect fades: landing flow, lifecycle, activation, proof, and conversion systems.
Output: Funnel review, conversion fixes, lifecycle priorities.
04
Retained growth advisory
Ongoing strategic support for teams that need a consistent external operator across positioning, campaigns, launches, and growth decisions.
Output: Weekly advisory, priority reviews, narrative and GTM counsel.
Why teams come in through FMV
If you have read the reviews, you already know how I think — and that I will tell you what I actually see. Naeem Shabir has worked in web3 growth since 2017 across gaming, DePIN, L1/L2 infrastructure, and fintech. Working together means getting that judgment before launch, not after.
@AgentNaeem on X →Good fit
Useful when the story isn't landing.
- Real product or credible roadmap, not a whitepaper looking for borrowed trust.
- Unclear positioning, launch pressure, weak conversion, or a market story that keeps getting misread.
- A team that wants the hard questions before buying more distribution.
Not a fit
Not for teams trying to outsource credibility.
- Buying, requesting, or implying paid FMV coverage.
- Token-price pumping, undisclosed shilling, or credibility laundering.
- Teams that want polish without changing the underlying claim.
How it works
01
Send the context
What you are building, where it is stuck, what you have tried, and what a useful outcome would look like. No deck required.
02
First call
If it looks like a fit, we get on a call and I tell you what I would fix first. No pitch.
03
Engagement through Encanta
Scoped work runs through Encanta Digital: sprints for positioning and launch, retained for growth. Clear deliverables, no surprises.
Editorial firewall
Working with Encanta does not buy coverage on FunnyMoneyVerse, and it never will. If a client relationship is relevant to something FMV publishes, it gets disclosed in the piece. FMV only works if it cannot be bought — renting it out would make it worthless to both of us.
Start here
Stuck on positioning, launch, or growth?
Send the context. If there is a fit, you get a clear next step. If not, you get a straight no rather than a dragged-out maybe.